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A New Era in Fragrance and BeautyDoré - more than a brand, it’s a lifestyle. This lifestyle is the new era in fragrance and beauty. Vision and Market Niche: The Doré Company’s vision is that Doré brand will serve as the leading luxury brand for ethnic minorities internationally as well as in the UK. All products created for the Doré brand is of the highest quality and produced with all natural properties certified by the Soil Association of the UK. Eventually the brand will expand into other markets such as fashion, glasses (spectacles), swimwear, and any other the market high potential for success.
Key Objectives: Total Funding required: £20,000 Funding required for: Website, product manufacturing, product packaging, distribution, and marketing (ad campaigns)
Revenue targets:
Product range: Men and women fragrance lines, bath soaps, shampoos, facial creams, body creams, shaving cream, and anti-aging creams. Full Business Plan? Yes Competition: Little to non-existent owing to the fact that there are no luxury brands that create and market products for ethnic minorities. An ideal investor is one with business relationships with high-end department stores, hotels, resorts, fashion houses, and/or media outlets. Also, one excited about seeing a luxury brand blossom into an international phenomenon in various market sectors.
A great team is in place ready to introduce the brand to the public market. Our manufacturer has already created the product lines with exclusive scents for Doré. We also have a relationship with a business board responsible for building hotels and resorts in the Caribbean and we have an agreement to present our products to the board in late summer/ early fall. |